We can track recurring visitors now — which is really cool to see that it's actually working. Customers are coming back more often than they used to before.
Van DonzelFurniture store & restaurant, Netherlands
Every new customer lands in your tools automatically.
A customer adds your loyalty card — their name and email flow straight to Mailchimp, Brevo, Google Sheets, or any of 5,000+ apps through Zapier. Embed your card signup on your website. No code, no manual export, no copy-paste.
Integrations plug your loyalty program into the tools you already use — your POS, your bookings, your automations.
Trusted by 3,000+ businesses
Why it works
Your customer list grows on autopilot
Every card signup, every earned reward — your data flows to the tools you already use, without you lifting a finger.
New card, new subscriber — automatically
When a customer adds your loyalty card to their wallet, Passtastic sends their name, email, and phone number to Zapier. From there it goes wherever you need it — Mailchimp, Brevo, Google Sheets, your CRM. You build your email list without asking for it, without a signup form, without lifting a finger.
Put your card signup on your website
Copy a snippet, paste it on your website, and customers add your loyalty card without leaving the page. Works on WordPress, Squarespace, Wix, Shopify, or any site that lets you paste HTML. The card goes straight into their Apple or Google Wallet. No redirect, no separate page, no friction.
When they earn a reward, celebrate it automatically
When a customer fills their stamp card, Passtastic can send them a "Your reward is ready" email, alert your team in Slack, log the redemption in a spreadsheet, or tag them as a VIP in your CRM. It happens the moment the last stamp lands — no delay, no manual check.
How it works
Set it up in five minutes
Pick your trigger, paste a URL, and let the data flow. No coding, no developer, no complicated setup.
Connect your email tool or add the embed
Link Passtastic to Mailchimp, Brevo, or any tool through Zapier — just paste a URL. Or copy the embed snippet and add it to your website. Both take under five minutes.
Pick when data flows
Pick your events: new card added, reward earned, or both. Each card can have its own Zapier connection — so your coffee stamp card sends to Mailchimp and your points card sends to a Google Sheet.
Watch your tools fill up
Every new customer, every completed card — the data flows automatically. No exports, no CSV files, no manual entry. Check your email list or spreadsheet and it's already there.
Integration types
Two ways to grow your customer list
Zapier sends your data to 5,000+ apps. The website embed puts your card signup where your customers already are.
Auto-send customer data to Mailchimp, Sheets, and 5,000+ apps
Connect Passtastic to Mailchimp, Brevo, Google Sheets, HubSpot, Slack, Twilio, or any of 5,000+ apps. When a customer adds your card or earns a reward, the data flows instantly. No programming, no API keys — just pick a trigger and an action.
Example: "New card added → subscriber added to Mailchimp 'Loyalty' audience."
- Trigger on new card added or reward earned
- Connects to 5,000+ apps
- Per-card configuration — different cards, different destinations
- Test webhook with one click before going live
Let customers join from your website
Paste a snippet on your website and customers add your loyalty card without leaving the page. The embed auto-resizes, matches your site layout, and works on any platform — WordPress, Squarespace, Wix, Shopify, or plain HTML.
Example: "Customer visits your site, taps 'Add to Wallet', card lands in their phone — never leaves your page."
- One snippet — works on any website
- Auto-resize to fit your layout
- Customers add cards without leaving your site
- Works on WordPress, Squarespace, Wix, Shopify
Popular workflows your business can use
Most businesses start with email collection — every new loyalty card member goes straight to your mailing list. From there, you can send welcome emails, run birthday campaigns, track reward redemptions in a spreadsheet, or get a Slack message when a VIP finishes their card. Here are the most common setups.
Example: "Stamp card full → 'Your free coffee is ready!' email sent via Brevo."
- Auto-build your email list (Mailchimp, Brevo, Mailerlite)
- Log every signup to Google Sheets
- Send a welcome email or SMS to new customers
- Alert your team when a reward is earned
What businesses say
The number of members grew much faster than expected. We have customers who come in for a coffee every day, and they feel valued by having rewards.
Lorien BakehouseArtisan bakery & cafe, Argentina
Push messages with our logo — that elevates the perceived value for the customer. Customers love that it's digital and not a physical card.
Rosé ChileRestaurant & bar, Chile
The customer dashboard is so helpful. We've been able to target customers specifically for our marketing purposes — it's exactly what we needed.
The PicturedromePub, kitchen & events, UK
Pair it with customer insights
Integrations send the data out. Customer insights show you what it means. See who's coming back, who stopped visiting, and when your busiest hours are. Every card signup and every scan feeds into your analytics — right alongside the data you're sending to Mailchimp or Sheets.
See customer insights →Cafe Aroma
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FAQ
Common questions
Stop copy-pasting customer emails
Connect Passtastic to your email platform, your spreadsheet, or any of 5,000 apps. Every new loyalty card member flows into your tools automatically.