How Rose Chile Built a Loyalty Program
A restaurant and bar in Santiago, Chile, that chose Passtastic for its push notifications with custom branding
Before Passtastic
Rose Chile is a restaurant and bar in the Bellavista neighborhood, Providencia, Santiago de Chile. They specialize in artisan pasta and signature cuisine, with an atmosphere designed to make dining out an experience worth remembering.
Before Passtastic, they had a way to collect customer data — but reaching those customers afterward was the missing piece.
Before, we used an extension on our website that allowed us to collect customer data through a form, but we had no way to send messages directly to their phones.
Why They Chose Passtastic
They were looking for digital loyalty cards with the ability to send push messages and proximity-based messages. After trying a few platforms, they chose Passtastic for a specific reason.
We chose Passtastic because it allows us to send push messages with our logo — that elevates the perceived value for the customer.
How It Works Day to Day
The team follows a simple scanning protocol during service. It's a quick process that integrates naturally into the moment of service.
The waiters have a tablet they use to scan customers. The customer just needs to show their wallet so the waiter can proceed with the scan.
Team Adoption
The team had a positive reception. Since the cards are digital and not physical, the change was welcome.
At first, the scanning process took a bit of getting used to since the app is in English, but it quickly became a habit and scanning is now very easy.
Customer Reactions
The digital format aligns perfectly with the modern experience Rosé aims to offer.
Customers have responded very positively to our loyalty system — they love that it's digital and not a physical card.
Results from Day One
The results were visible early on. The implementation was smooth because the app is intuitive.
From the first few weeks, we noticed that people started downloading the wallet pass and collecting stamps — today, a couple of customers have already redeemed their reward.
What They Would Tell Other Businesses
I would recommend using it. The digital era is now, and the tools it offers, like sending messages directly to phones, are amazing.
Who This Is For
Passtastic works especially well for:
If you're looking for a loyalty program for restaurants that lets you send branded push messages directly to your customers' phones, this is how Rose Chile works every day — digital cards, tablet scanning, and notifications your customers actually see.
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